More Than a Brand
"Welcome to The Urban Indian, a home for Indian Diaspora to be unapologetically themselves. Our garments are a celebration of identity, merging vibrant Indian design with modern streetwear: “Streetwear with Spice”
TUI (The Urban Indian) started from a passion to empower our third-culture-community. We bridge cultural gaps, creating pieces that resonate globally, emphasizing comfort, style, and cultural significance.
Our product line combines comfort with style, from cloud-like sweatpants to striking T-shirts with bold graphics and vibrant colors, reflecting the beauty of India. We blend iconic Indian motifs like a Lotus and a Lorry with wearable western silhouettes, bringing a fresh, modern look to global streets.
TUI (The Urban Indian) started from a passion to empower our third-culture-community. We bridge cultural gaps, creating pieces that resonate globally, emphasizing comfort, style, and cultural significance.
Our product line combines comfort with style, from cloud-like sweatpants to striking T-shirts with bold graphics and vibrant colors, reflecting the beauty of India. We blend iconic Indian motifs like a Lotus and a Lorry with wearable western silhouettes, bringing a fresh, modern look to global streets.
Beyond fashion, The Urban Indian is about building a community. We are a lifestyle brand that upholds and uplifts the community of Indian Americans. We engage in cultural dialogues, support local artists, and participate in cultural festivals, striving to be a pillar of the third culture. Through our active social media, we connect with you, to celebrate, create and be confident.
As we continue to grow, our mission remains the same: to bring the spice of Indian culture to the mainstream. Whether you’re looking for something casual for the weekend or a statement piece for a special occasion, TUI has something that will represent your identity uniquely.
While we work on expanding our offerings and exploring new collaborations, we invite you to join us on this wonderful journey. Connect with us on Instagram, reach out with your stories and suggestions, or simply shop with us to become a part of The Urban Indian family 🙌🏽"
As we continue to grow, our mission remains the same: to bring the spice of Indian culture to the mainstream. Whether you’re looking for something casual for the weekend or a statement piece for a special occasion, TUI has something that will represent your identity uniquely.
While we work on expanding our offerings and exploring new collaborations, we invite you to join us on this wonderful journey. Connect with us on Instagram, reach out with your stories and suggestions, or simply shop with us to become a part of The Urban Indian family 🙌🏽"